Notebook / Appointments

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01 December 2018
Laurent CAPION (PGE, 1997)

Appointments - Laurent Capion has been promoted to chief strategy officer of Starcom France, in this position since November 2018, reporting directly to Paul Boulangé, chief executive officer. He is thus responsible for nurturing the agency's strong culture and accompa

Laurent Capion has been promoted to chief strategy officer of Starcom France, in this position since November 2018, reporting directly to Paul Boulangé, chief executive officer. He is thus responsible for nurturing the agency's strong culture and supporting its customers in their strategic transformations. This is a new position.
Laurent Capion, MBA marketing - Toulouse Business School (1997), has completed the following career path:
* 2016-2017: Starcom France, director of strategic planning for Starcom MediaVest France.
* 2012-2015: Heineken, head of the Desperados research and strategic planning group.
* 2010-2012: LH2, co-director of LH2 Create.
* 2006-2010: TNS Research International, Deputy Managing Director of Idea Architects.
* 2004-2006: Campbell Soup, consumer & shopper insight manager.
* 2000-2004: Unilever, consumer insight manager.
* 1997-2000: Research International, market research manager.


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