Appointments - Marketing Director

Isabelle Viale has been appointed Group Marketing Director at SequoiaSoft. In this position since August 2022, Isabelle reports directly to Freddy Pintus, Managing Director. She will be responsible for supporting the sales teams' drive to conquer new markets, developing the value of the customer and user experience, creating synergies with the various institutional, technological and business ecosystems, and developing the Group's marketing strategy.s various institutional, technological and economic ecosystems, and supporting the Group's growth by promoting its corporate culture and employer brand among its 400 employees.

Isabelle Viale, 44, holds an MBA in digital marketing and e-commerce from Pôle universitaire Léonard de Vinci (2015) and a BCom in marketing from Toulouse BS (2000):

* 2022: SequoiaSoft, Group Marketing Director

* January 2022 : 360&1, Marketing and Partnership Director

* 2016 - 2022: Full Performance, Marketing and Communications Director